With the launch of a new home security system, Digitas was tasked with executing 6 commercials. My writing partner, Zach Hinkle, and I concepted and wrote the execution out for the above spot. This was my first national commercial and we convinced them to use a three-story crane! A win in my eyes.
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I acted as a PA and art assistant for the production of the Grammy nominated children’s band, The Pop Ups. The project was a month-long production that involved more cardboard than you could ever imagine, driving a Dodge Caravan all around the city to pick up… more cardboard AND the hospital (our DP split his head open), and some real inventiveness when it came to making 90% of the props out of cardboard.